Toni Braxton Launches First Fragrance

Toni Braxton has entered into the land of beauty. She has partnered with HSN to release her very own perfume.

"Breathe" is now exclusively available on HSN. The name is inspired by her hit song Breathe Again, released on her debut album back in 1993.

It features notes of lemon mist, white jasmine, vanilla, coconut water, water lily and bergamot. Toni told People Magazine that she wanted to create a fragrance blend that commands attention.

"You ever go out in the store, smell this fragrance and go, 'Oh my God, what is that? That smells incredible.' And sometimes you have to nerve to even ask the person, 'I'm sorry, what is that you're wearing?' This is what this fragrance does for me," she says, describing the scent as "sultry and seductive" yet "airy and light.

She even got the approval of her sisters going on to say, "My family is brutally honest with each other. My sister Tamar absolutely love it. She went crazy about the bottle. Like, 'How did you come over with this bottle idea?' She said, 'If I saw this on HSN, I would be intrigued because of the bottle shape. And now the fragrance is incredible too, so you have two for two, you're winning.'

The shape of the bottle is inspired by her million dollar bedazzled microphone she used during her Las Vegas residency.

Breathe retails at $75 on HSN. She also released a lotion of the same scent that retails for $38.

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